Baking & Snack - November 2024 - 18

IBIE 2025 PREVIEW
" IBIE'S EDUCATION OFFERINGS ARE
DESIGNED TO MEET THE NEEDS OF
BOTH THE RETAIL AND WHOLESALE
SIDES OF THE INDUSTRY AND
EVERY JOB FUNCTION WITHIN IT. "
Allen Wright, IBIE vice chair
Baker attendees will
be able to explore
a wide array of the
latest equipment
technology on the
trade show floor at
IBIE 2025.
IBIE
" IBIE's education offerings are designed to meet the
needs of both the retail and wholesale sides of the industry
and every job function within it, " said Allen Wright,
vice president of Hansaloy and vice chair of IBIE. " Our
world-renowned education program meet the wants
and needs of both. "
The Retail Bakers Center will be in the North Hall
again as a meeting place for everything retail baking
including talks, competitions and celebrity demos.
In 2025, retail bakers can benefit from the addition of
Coffee Corner to the Retail Bakers Center.
" We're adding a Coffee Corner because, obviously,
For the first time
IBIEducate classroom
sessions will be
included in the price
of registration for the
2025 trade show.
IBIE
that's a huge category for retail establishments and bakery
cafes, " Cornelis explained. " We don't want to be a
coffee show, but we are listening to the retail bakers to
give them the coffee system demos and samples. "
On the commercial side, attendees will be able to take
advantage of the new Wholesale Bakers Center. This
area will provide onsite learning through in-depth discussions
with industry experts. Topics will include
workforce development, operational efficiencies,
sustainability and more.
With iba, the international trade
show in Germany, also happening
earlier in the year, the IBIE committee
is focused on its role as the baking
trade show for the Americas.
The international committee has
been hard at work engaging international
groups by attending other
shows around the world and engaging
with delegations and governments to attract
global bakers to IBIE.
18 Baking & Snack November 2024 / www.bakingbusiness.com
" As the largest industry event in the Western
Hemisphere, our sweet spot is the Americas, " Gunnell
explained. " While IBIE participants come from every
continent, and 100-plus countries, the Americas is our
home base. And especially with Jorge [Zarate, senior
vice president of global operations and engineering at
Mexico City-based Grupo Bimbo] as this year's chair,
we continue to foster our international relationships and
meet those customers' needs. "
To better serve international attendees, IBIE is providing
more education sessions in Spanish in 2025 and
continuing to offer the International Trade Center and
the International Delegation Program.
" We're proud to present more education programming
in Spanish - it enhances the learning experience
if attendees are hearing it in their native language, "
Cornelis explained. " And the International Trade Center
provides translation services, and complementary meeting
space for buyers and suppliers to facilitate cross-border
commerce. "
Beyond baking, IBIE is placing added emphasis on
the snack and pet food industries with two new pavilions.
These categories cross over with exhibitors' capabilities
as well as attendees' interests as adjacent categories.
With the 2017 merger of the Biscuit & Cracker
Manufacturers Association with the American Bakers
Association (ABA), which co-owns IBIE with BEMA
and the Retail Bakers of America, baked snacks are an
obvious place for IBIE to focus and expand.
" We, the committee, debated on which markets to
feature in the new pavilions, and we feel these not only
align with exhibitor and attendee interests but represent
growth opportunities as well, " Wright said.
http://www.bakingbusiness.com
Baking & Snack - November 2024

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