Baking & Snack - June 2024 - 40

BARS
" BARS ARE SEEING A BIT OF A
SPLIT IN TWO DIRECTIONS: ULTRAINDULGENCE
AND NATUREFORWARD
MINIMALISM. "
Adriana Chychula, Mintel
" There's some great room and opportunity for bars to
do more limited-time offers, " Lyons Wyatt said. " They
have done some and they need to do more of those. Those
generate excitement and retailers love them. It would almost
be a safe bet to say they would get on the shelf. "
Bar manufacturers should also stick close to the benefits
of their bars, she said.
" Help consumers on their journey, " Lyons Wyatt said.
" There are different diets that bars have been a huge
part of, whether it's keto, whether it's low-fat, whether
it's high protein, they've been able to pivot and do that.
They need to make sure there are offerings across the
different diet types where it makes sense. "
Chychula said consumers are making choices based
on tighter budgets.
" The category as a whole is still growing steadily
- 6.4% from 2022-23 - speaking to consumers' lifestyle
needs, " she said. " However, private labels also grew
15.3% over the last year, pointing to some value recalculations.
That said, those who can afford to maintain their
premium preferences will do so. "
McAndrews said Kate's Real Food has navigated the
ups and downs of the market by adapting the business as
needed while sticking to the company's core values.
" Looking ahead, we remain optimistic about the future
of the bar market and our role within it, " she said.
" As consumer demand for nutritious, convenient snacks
continues to grow, we're confident that our organic
snack brand will continue to thrive by staying true to
our values, listening to our customers and embracing
change as an opportunity for growth. "
She added she anticipates a growing demand for functional
ingredients and targeted nutritional benefits and
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Baking & Snack - June 2024

Table of Contents for the Digital Edition of Baking & Snack - June 2024

Baking & Snack - June 2024 - Intro
Baking & Snack - June 2024 - 1
Baking & Snack - June 2024 - 2
Baking & Snack - June 2024 - 3
Baking & Snack - June 2024 - 4
Baking & Snack - June 2024 - 5
Baking & Snack - June 2024 - 6
Baking & Snack - June 2024 - 7
Baking & Snack - June 2024 - 8
Baking & Snack - June 2024 - 9
Baking & Snack - June 2024 - 10
Baking & Snack - June 2024 - 11
Baking & Snack - June 2024 - 12
Baking & Snack - June 2024 - 13
Baking & Snack - June 2024 - 14
Baking & Snack - June 2024 - 15
Baking & Snack - June 2024 - 16
Baking & Snack - June 2024 - 17
Baking & Snack - June 2024 - 18
Baking & Snack - June 2024 - 19
Baking & Snack - June 2024 - 20
Baking & Snack - June 2024 - 21
Baking & Snack - June 2024 - 22
Baking & Snack - June 2024 - 23
Baking & Snack - June 2024 - 24
Baking & Snack - June 2024 - 25
Baking & Snack - June 2024 - 26
Baking & Snack - June 2024 - 27
Baking & Snack - June 2024 - 28
Baking & Snack - June 2024 - 29
Baking & Snack - June 2024 - 30
Baking & Snack - June 2024 - 31
Baking & Snack - June 2024 - 32
Baking & Snack - June 2024 - 33
Baking & Snack - June 2024 - 34
Baking & Snack - June 2024 - 35
Baking & Snack - June 2024 - 36
Baking & Snack - June 2024 - 37
Baking & Snack - June 2024 - 38
Baking & Snack - June 2024 - 39
Baking & Snack - June 2024 - 40
Baking & Snack - June 2024 - 41
Baking & Snack - June 2024 - 42
Baking & Snack - June 2024 - 43
Baking & Snack - June 2024 - 44
Baking & Snack - June 2024 - 45
Baking & Snack - June 2024 - 46
Baking & Snack - June 2024 - 47
Baking & Snack - June 2024 - 48
Baking & Snack - June 2024 - 49
Baking & Snack - June 2024 - 50
Baking & Snack - June 2024 - 51
Baking & Snack - June 2024 - 52
Baking & Snack - June 2024 - 53
Baking & Snack - June 2024 - 54
Baking & Snack - June 2024 - 55
Baking & Snack - June 2024 - 56
Baking & Snack - June 2024 - 57
Baking & Snack - June 2024 - 58
Baking & Snack - June 2024 - 59
Baking & Snack - June 2024 - 60
Baking & Snack - June 2024 - 61
Baking & Snack - June 2024 - 62
Baking & Snack - June 2024 - 63
Baking & Snack - June 2024 - 64
Baking & Snack - June 2024 - 65
Baking & Snack - June 2024 - 66
Baking & Snack - June 2024 - 67
Baking & Snack - June 2024 - 68
Baking & Snack - June 2024 - 69
Baking & Snack - June 2024 - 70
Baking & Snack - June 2024 - 71
Baking & Snack - June 2024 - 72
Baking & Snack - June 2024 - 73
Baking & Snack - June 2024 - 74
Baking & Snack - June 2024 - 75
Baking & Snack - June 2024 - 76
Baking & Snack - June 2024 - 77
Baking & Snack - June 2024 - 78
Baking & Snack - June 2024 - 79
Baking & Snack - June 2024 - 80
Baking & Snack - June 2024 - 81
Baking & Snack - June 2024 - 82
Baking & Snack - June 2024 - 83
Baking & Snack - June 2024 - 84
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Baking & Snack - June 2024 - 89
Baking & Snack - June 2024 - 90
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