Baking & Snack - February 2024 - 114

INDUSTRY SPOTLIGHT
It's lights, camera, action for Prospector Popcorn's inclusive employment opportunities.
Seventy-five percent
of Prospector's
employees selfidentify
with a
disability.
Prospector Popcorn
P
Prospector Popcorn knows popcorn. The Ridgefield,
Conn.-based snack maker offers a range of gourmet
popcorn flavors, including year-round varieties such as
Belgian Chocolate Toffee, Classic Caramel, Strawberry
Ice Cream, Cheddar and Caramel, and seasonal flavors
like Chocolate Strawberry.
The company also knows the value of employment
for some of the most talented - yet underappreciated
- employees in America's workforce. A 501(c)(3)
nonprofit, Prospector
is dedicated to competitive
and inclusive
employment for individuals
with disabilities.
In fact, 75% of the
company's employees
- Prospects, they are
called - self-identify
with a disability.
Tied directly to
the 2014 opening of
a movie theater, the
Prospector, also in
Ridgefield, Prospector
Popcorn is the brainchild
of Valerie Jensen, whose sister, Hope, was born
with Down syndrome. It's her dedication to both the
theater and the popcorn company that drives employment
opportunities for those with disabilities.
" Our delicious gourmet popcorn is not only the perfect
product to share our mission and sparkle with the
world, but it's proof that our model of meaningful and
inclusive employment for people with disabilities can
come in all forms, " said Adam Ingberman, director of
digital marketing, Prospector Popcorn. " It can be a vari114
Baking & Snack February 2024 / www.bakingbusiness.com
ety of businesses including, but not limited to, a first-run
movie theater. "
The company's model of competitive and inclusive
employment applies to both the theater and the popcorn
operation. Prospects are involved at multiple levels of
the company, including greeting and seating guests in
the theater and transforming traditional
theater-style
popcorn into handmade gourmet snacks.
Doing the job itself and teaching the job are the two
requirements for every position at the Prospector and
Prospector Popcorn. By using adaptive technology and systems
of continuous improvement to achieve its goals, the
company is dedicated to experimenting, educating, growing,
creating, fostering empathy and changing minds.
Prospector Popcorn's campaign to bring awareness
to those with disabilities continues to expand. Last year,
for example, the company launched Down to Sparkle,
a flavor created with a combination of pretzels, chocolate,
marshmallows, caramel and 21 unique ingredients,
which symbolize March 21, World Down Syndrome Day.
Given the success of both the theater and the popcorn,
it comes as no surprise that Prospector may well
be setting a trend. Others have reached out to the company
seeking to uncover the secret of the organization's
success.
" Since opening in 2014, we've received hundreds of
inquiries from entrepreneurs, businesses and families
expressing either a hope for us to create a Prospector in
their town or a desire to replicate our model, " said Ryan
Wenke, executive director, the Prospector.
More information on the company's popcorn products
and its employment opportunities can be found at
www.prospectorpopcorn.org. To learn more about
the
movie theater, visit www.prospectortheater.org.
- Keith Moore
https://prospectorpopcorn.org/collections/popcorn-flavors/products/belgian-chocolate-toffee-gourmet-popcorn?utm_source=pfg&utm_medium=baking_and_snacks https://prospectorpopcorn.org/collections/popcorn-flavors/products/classic-caramel-gourmet-popcorn?utm_source=pfg&utm_medium=baking_and_snacks https://prospectorpopcorn.org/collections/popcorn-flavors/products/strawberry-ice-cream?utm_source=pfg&utm_medium=baking_and_snacks https://prospectorpopcorn.org/collections/popcorn-flavors/products/strawberry-ice-cream?utm_source=pfg&utm_medium=baking_and_snacks https://prospectorpopcorn.org/collections/popcorn-flavors/products/cheddar-caramel-gourmet-popcorn?utm_source=pfg&utm_medium=baking_and_snacks http://www.prospectorpopcorn.org http://www.prospectortheater.org http://www.bakingbusiness.com

Baking & Snack - February 2024

Table of Contents for the Digital Edition of Baking & Snack - February 2024

Baking & Snack - February 2024 - Intro
Baking & Snack - February 2024 - 1
Baking & Snack - February 2024 - 2
Baking & Snack - February 2024 - 3
Baking & Snack - February 2024 - 4
Baking & Snack - February 2024 - 5
Baking & Snack - February 2024 - 6
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https://digitalbs.bakingbusiness.com/sosland/bs/baking-snack-march-2022
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https://digitalbs.bakingbusiness.com/sosland/bs/baking-snack-december-2021
https://digitalbs.bakingbusiness.com/sosland/bs/baking-snack-november-2021
https://digitalbs.bakingbusiness.com/sosland/bs/baking-snack-october-2021
https://digitalbs.bakingbusiness.com/sosland/bs/baking-snack-september-2021
https://digitalbs.bakingbusiness.com/sosland/bs/baking-snack-august-2021
https://digitalbs.bakingbusiness.com/sosland/bs/baking-snack-july-2021
https://digitalbs.bakingbusiness.com/sosland/bs/baking-snack-june-2021
https://digitalbs.bakingbusiness.com/sosland/bs/baking-snack-may-2021
https://digitalbs.bakingbusiness.com/sosland/bs/baking-snack-april-2021
https://digitalbs.bakingbusiness.com/sosland/bs/baking-snack-march-2021
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http://digitalbs.bakingbusiness.com/sosland/bs/2020_12_01
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