HONEY. Formulate for Your Consumers and the Planet. Honey uniquely delivers clean label indulgence and functionality, all while imparting a familiar flavor, tartness and depth to products. It's the true all-natural and unprocessed sweetener made in nature and loved by consumers around the world. The next time you see a honey bee, thank her for helping to produce more than 35% of the foods we consume. Thank her for the apples, avocados, celery, watermelon and countless other fruits and vegetables pollinated by honey bees. Thank the hard-working bee for naturally producing a sweetener and functional ingredient that does not have to be manipulated or processed in any manner. Email keith@honey.com to chat about using honey in your next new product formulation.