Baking & Snack - December 2019 - 81

SPECIAL REPORT
Meeting Preview: SNAXPO

On Your Marks

SNAC International will accelerate the pace of innovation and education at SNAXPO20.
by Nico Roesler
In the snack industry, it's hard to know if companies
are competing in a quarter-mile drag race or a 500-mile
marathon. The accelerating pace of innovation puts the
pressure on manufacturers. Meanwhile, sales of traditional snacks are rising slowly and steadily, signaling
that the market is still ripe for growth. Chasing victory
at the checkered flag requires different strategies.
SNAC International is tapping into the racing mentality when it hosts SNAXPO20 March 22-24 at the Westin
Charlotte in Charlotte, NC, the home of the NASCAR
All-Star Race. The snack industry has a lot in common
with NASCAR, according to Elizabeth Avery, president and CEO, SNAC International, the least of which
is NASCAR's influx of new followers to balance out its
loyal and longstanding fanbase.
Not only will the opening party be held on March 22 at
the NASCAR Hall of Fame, but the tradeshow floor will
also feature a NASCAR prototype racecar and a driving
simulator. Attendees will hear from Jill Gregory, executive
vice-president and chief marketing officer for NASCAR,
the morning of March 23.
"Holding the role since 2007, Ms. Gregory has had
the challenging task of engaging a younger, more diverse
fanbase and cultivating an emerging crop of new drivers," Ms. Avery said. "She has also had to ensure that the
71-year old brand keeps its most loyal, longstanding followers happy. Building on SNAC's commitment to the
Women in Snacks initiative, attendees will also hear an
interview on her career journey and how she became an
executive leader in a male-dominated industry."
SNAXPO20 will highlight that snacks sales are expanding faster than the overall food and beverage category. SNAC International augmented the popular Latin

American educational program this year with the firstever Canadian Educational Track. "Adding education for
these two markets positions, SNAXPO, as the leading
source of snack industry information, focused education
on the entire North American market," Ms. Avery said.
"Each educational track will explore regulations impacting the regions as well as the latest marketplace data and
category trends."
There will also be educational breakout sessions
along with Innovation Stage presentations throughout the show. Keynote speakers include Sally Lyons
Wyatt, executive vice-president and practice leader, IRI.
Ms. Avery said the IRI presentation helps snack manufacturers understand current and emerging trends and
innovate accordingly.
In addition to the networking and speaker lineup,
SNAXPO20 attendees will enjoy the tried and true benefit of a tradeshow floor full of equipment, ingredients
and other snack manufacturing technologies. "Attendees
can see live demonstrations from leading suppliers along
each step of the snack creation process," Ms. Avery said.
"Whether you're interested in analytical testing, alternative ingredients, co-manufacturers or transportation
services, SNAXPO will have it all for attendees to touch
and taste firsthand."
After SNAXPO20, SNAC International will return to
the biennial rotation of equipment and educational shows,
but with an all-new brand. The 2021 event, to be held in
Phoenix, will be called SNX. It will have an increased
emphasis on curated educational programming and networking and will feature more opportunities for attendees
to network and engage. The following year, SNAXPO will
return with a full equipment show in Nashville, TN.

With the help of
NASCAR, SNAXPO20 is
set to get snack makers'
businesses racing.
©jamesteohart - stock.adobe.com

*

www.bakingandsnack.com / December 2019 Baking & Snack 81


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Baking & Snack - December 2019

Table of Contents for the Digital Edition of Baking & Snack - December 2019

Baking & Snack - December 2019
Contents
Contents
Editorial - Change and the art of embracing the inevitable
Newsfront - BBU commits to 100% sustainable packaging
Organizational changes underway at Kraft Heinz
General Mills using data for product development
Flowers launching portfolio review, strategic changes
Innova Market Insights names top trends for 2020
Clay Miller named president of Burford Corp.
Fred D. Pfening Co. names new president
In Memoriam
In Memoriam/In Brief/People
Operations Executive of the Year - MARSHALL’S LAW
From baker to inventor in one patent
The Bakery Cos. - FASTER Than the Speed of Change
Fruits & Nuts - OPEN INVITE
Pulses - Pulses 101
SANITATION STRATEGIES - Plan Ahead
Bun /Roll Tech - Individuality Among UNIFORMITY
When is the right time to purchase a separate artisan line?
Sheeting/Laminating - Jack of All Trades
Simplifying changeovers for sanitation and maintenance
Metal Detection / X-Ray - LOOKING Right Through It
Line Layout - BAKE Smarter
Packaging Innovations - Brave NEW WORLD
INDUSTRY IMAGES - Smart COOKIES
Meeting Preview: ASB - UPGRADE FOR A NEW DECADE
Meeting Preview: SNAXPO - On Your Marks
Events
Featured Innovation Center
Ingredients & Formulating
Equipment & Packaging
Patents
New on the Shelf
MARKETPLACE
AD INDEX
Baking & Snack - December 2019 - Baking & Snack - December 2019
Baking & Snack - December 2019 - Baking & Snack - December 2019
Baking & Snack - December 2019 - 2
Baking & Snack - December 2019 - 3
Baking & Snack - December 2019 - 4
Baking & Snack - December 2019 - 5
Baking & Snack - December 2019 - 6
Baking & Snack - December 2019 - 7
Baking & Snack - December 2019 - 8
Baking & Snack - December 2019 - Contents
Baking & Snack - December 2019 - 10
Baking & Snack - December 2019 - Contents
Baking & Snack - December 2019 - Editorial - Change and the art of embracing the inevitable
Baking & Snack - December 2019 - 13
Baking & Snack - December 2019 - General Mills using data for product development
Baking & Snack - December 2019 - 15
Baking & Snack - December 2019 - In Memoriam
Baking & Snack - December 2019 - In Memoriam/In Brief/People
Baking & Snack - December 2019 - Operations Executive of the Year - MARSHALL’S LAW
Baking & Snack - December 2019 - 19
Baking & Snack - December 2019 - From baker to inventor in one patent
Baking & Snack - December 2019 - 21
Baking & Snack - December 2019 - 22
Baking & Snack - December 2019 - 23
Baking & Snack - December 2019 - 24
Baking & Snack - December 2019 - 25
Baking & Snack - December 2019 - 26
Baking & Snack - December 2019 - 27
Baking & Snack - December 2019 - The Bakery Cos. - FASTER Than the Speed of Change
Baking & Snack - December 2019 - 29
Baking & Snack - December 2019 - 30
Baking & Snack - December 2019 - Fruits & Nuts - OPEN INVITE
Baking & Snack - December 2019 - 32
Baking & Snack - December 2019 - 33
Baking & Snack - December 2019 - 34
Baking & Snack - December 2019 - Pulses - Pulses 101
Baking & Snack - December 2019 - 36
Baking & Snack - December 2019 - 37
Baking & Snack - December 2019 - 38
Baking & Snack - December 2019 - 39
Baking & Snack - December 2019 - 40
Baking & Snack - December 2019 - SANITATION STRATEGIES - Plan Ahead
Baking & Snack - December 2019 - 42
Baking & Snack - December 2019 - Bun /Roll Tech - Individuality Among UNIFORMITY
Baking & Snack - December 2019 - When is the right time to purchase a separate artisan line?
Baking & Snack - December 2019 - 45
Baking & Snack - December 2019 - 46
Baking & Snack - December 2019 - 47
Baking & Snack - December 2019 - 48
Baking & Snack - December 2019 - 49
Baking & Snack - December 2019 - 50
Baking & Snack - December 2019 - 51
Baking & Snack - December 2019 - 52
Baking & Snack - December 2019 - Sheeting/Laminating - Jack of All Trades
Baking & Snack - December 2019 - 54
Baking & Snack - December 2019 - 55
Baking & Snack - December 2019 - Simplifying changeovers for sanitation and maintenance
Baking & Snack - December 2019 - 57
Baking & Snack - December 2019 - 58
Baking & Snack - December 2019 - 59
Baking & Snack - December 2019 - 60
Baking & Snack - December 2019 - Metal Detection / X-Ray - LOOKING Right Through It
Baking & Snack - December 2019 - 62
Baking & Snack - December 2019 - 63
Baking & Snack - December 2019 - 64
Baking & Snack - December 2019 - Line Layout - BAKE Smarter
Baking & Snack - December 2019 - 66
Baking & Snack - December 2019 - 67
Baking & Snack - December 2019 - 68
Baking & Snack - December 2019 - Packaging Innovations - Brave NEW WORLD
Baking & Snack - December 2019 - 70
Baking & Snack - December 2019 - 71
Baking & Snack - December 2019 - 72
Baking & Snack - December 2019 - 73
Baking & Snack - December 2019 - 74
Baking & Snack - December 2019 - INDUSTRY IMAGES - Smart COOKIES
Baking & Snack - December 2019 - 76
Baking & Snack - December 2019 - 77
Baking & Snack - December 2019 - 78
Baking & Snack - December 2019 - Meeting Preview: ASB - UPGRADE FOR A NEW DECADE
Baking & Snack - December 2019 - 80
Baking & Snack - December 2019 - Meeting Preview: SNAXPO - On Your Marks
Baking & Snack - December 2019 - Events
Baking & Snack - December 2019 - 83
Baking & Snack - December 2019 - 84
Baking & Snack - December 2019 - 85
Baking & Snack - December 2019 - Featured Innovation Center
Baking & Snack - December 2019 - 87
Baking & Snack - December 2019 - Ingredients & Formulating
Baking & Snack - December 2019 - 89
Baking & Snack - December 2019 - Equipment & Packaging
Baking & Snack - December 2019 - 91
Baking & Snack - December 2019 - 92
Baking & Snack - December 2019 - 93
Baking & Snack - December 2019 - Patents
Baking & Snack - December 2019 - New on the Shelf
Baking & Snack - December 2019 - MARKETPLACE
Baking & Snack - December 2019 - 97
Baking & Snack - December 2019 - 98
Baking & Snack - December 2019 - 99
Baking & Snack - December 2019 - 100
Baking & Snack - December 2019 - 101
Baking & Snack - December 2019 - 102
Baking & Snack - December 2019 - 103
Baking & Snack - December 2019 - 104
Baking & Snack - December 2019 - AD INDEX
Baking & Snack - December 2019 - 106
Baking & Snack - December 2019 - 107
Baking & Snack - December 2019 - 108
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https://www.nxtbook.com/sosland/bs/2014_12_01
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